Online shopping has become a part of everyday life for most people. With more and more customers preferring to shop online and having an expectation to be able to buy whatever they want, whenever they want, without leaving their home, it's crucial to have an online shop to ensure your business gets a share of this this huge and ever-growing market.
Unlike brick and mortar shops, an eCommerce site isn't restricted by location, meaning your potential customer base is basically limitless (restricted only by your own criteria). With this ability to increase your customer reach so dramatically, an eCommerce website can help your business reach growth levels you might not have even known were possible.