Digital Marketing
Effective Digital Marketing is all about getting your business in front of the right people on the right platform at the right time. This is the foundation of our digital strategies.
Search Engine Marketing
Our Google Ads team can
help you get in front of the right customers on the world’s biggest search platform with optimised, value-for-money ad campaigns.
Search Engine Optimisation
Improve your ranking on search pages with our tried and tested SEO strategies. We work with clients across a range of industries to boost exposure and drive traffic to their website.
Social Media Marketing
Our social media marketing experts have the skills and experience to create and execute high-performing social media strategies across multiple social platforms.
Content
Marketing
We know the value of quality content and how to create it. Whether it’s emails, blogs, social media or copywriting to tell your brand’s story. We believe content is king and we treat it so.
01.
We are Digital Marketing Experts
Our Digital Marketing team have the knowledge, skills and experience to execute a wide range of digital marketing strategies.
We’re a bunch of social media addicts and strategists, wordsmiths, Google ad experts and nerds, and proudly so. We keep keep our finger on the pulse of everything digital media. Keeping up-to-date with the ever-changing digital landscape is what we do for fun (we did say we were nerds…). What this means for our clients, is high-performing, optimised digital strategies that deliver results.
02.
We Start With Your Digital Strategy
We know the importance of finding your digital strategy first.
Digital Strategy is a form of strategic business management; and a component of an overall business strategy. Digital Strategy is a group of digital actions that need to be taken in order to improve a certain aspect of a business. At Your Digital Solution, we provide our clients with an initial examination of their business and their business’s short- and long-term goals.
By gaining an understanding of each individual client and their business, we can better understand how to digitally enhance their business and in turn, boost their sales. Each business is unique, and that’s something we recognise at YDS which is why Digital Strategy is so integral.
03.
We Partner With Industry-Leading Digital Platforms
We are trusted by and utilise world-class digital platforms to marketing solutions for our clients and are proud to be a Google Partner and Facebook Business Partner.
Search Engine
Marketing (SEM)
What is it?
Search Engine Marketing (SEM) is designed to drive traffic to your website via strategically placed ads on search engines.
Why do you need it?
SEM helps get your business in front of potential customers. It boosts brand awareness and drives traffic to your website, with the ultimate goal of conversions.
How can YDS help?
Our Google Ads team carefully curate cost-effective ad strategies using a tried and tested process, beginning with a detailed keyword analysis specific to your business and fueled with analysis and ad optimisation. Unlike many agencies, we don’t adopt a ‘set and forget’ Google Ad strategy, we review and adapt your ads regularly to get you the best possible results for your budget.
Search
Engine Optimization (SEO)
What is it?
SEO is the method of increasing the quantity and quality of traffic to your website through organic (i.e. unpaid) search engine results.
Why do you need it?
Fundamentally, SEO is the practice of optimising your website to improve visibility on Search Engine Result Pages (SERPs) e.g. Google. The goal being to get your website as high as possible on a SERP to drive more traffic to your website.
How can YDS help?
We create SEO strategies based on a detailed and thorough keyword research. Our SEO strategy includes website analysis, blogs, link building, content writing and landing page creation to help you rank higher.
Social Media
Marketing
What is it?
Social Media Marketing is the practice of using various social media platforms strategically to appeal to a target market through posting, advertising, creative videos and imagery.
Why do you need it?
We live in a social-media fueled world: It’s estimated there are approx. 4.89 billion users worldwide; with the average person spending just over 2 hours on social media each day. With statistics like this, social media is one of the best platforms for creating and boosting brand awareness and collecting leads.
How can YDS help?
We create custom social media strategies for clients, starting with deconstructing your business to determine the appropriate marketing messaging necessary to target your prospects and customers to better understand which platforms are likely to be the most successful. Our Social Media team understand how to properly construct social content strategies and messages that will gain traction and frame your business in a certain light.
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Content
Marketing
What is it?
Content Marketing is all about curating valuable, high-quality, customer-centric content to capture the attention of your target audience. Content Marketing takes various formats, including copywriting, imagery, videos and more.
Why do you need it?
Content is how businesses communicate with their audience. Without the right content, you won’t be able to capture the attention of or build a relationship with your customers, which is key to business success.
How can YDS help?
We understand what makes for great, strategic content. Our content creators are highly skilled in creating quality content across multiple channels, including emails, socials, websites (and more!), that is designed to educate, entertain, inspire and convert.